bioboost – packaging for glow-first collagen

project brief

Bioboost entered the supplement market with a powerful ingredient story and a clear vision: to make collagen appealing, clean, and relatable to a younger wellness audience. Our challenge was to craft a design that balances trust with energy — science with self-care.

our design process

We followed our 5-phase approach to deliver both creative impact and production precision:

1. discovery

Studied the target demographic (Gen Z–Millennials), shelf competitors, and ingredient story.
Uncovered key emotional cues: glow, gut health, and ritual.

2. moodboarding & exploration

Built 3 visual directions around function, beauty, and science.
Selected colors, form factors, and icon styles aligned with clean wellness branding.

3. concept development

Designed 6 options — from minimal luxe to bold botanical — to give the client strategic range.
Balanced visual storytelling with label hierarchy and regulatory needs.

4. refinement & finalization

Refined the chosen direction — Option 01: Glow from Within — for tone, texture, and typographic rhythm.
Tested layouts on mockups for Shopify, mobile screens, and print alignment.

5. print-ready delivery

Packaged the final dieline with CMYK-ready artwork, outlined fonts, and bleed.
Also delivered editable 2D and 3D assets for Amazon and website use.

visual timeline – design options

final output

The final packaging blends bold visuals with functional clarity — designed to catch the eye both on shelves and in a fast scroll.
From dieline to display, every detail was refined for print precision and eCommerce performance.

“Built for shelf presence, optimized for D2C scroll.”

why it works

The final design blends emotional clarity with visual strength.
It communicates function without losing flair—positioning
Bioboost as a premium, everyday wellness essential across
both retail and D2C platforms.

client voice

I wanted to take a moment to express my sincere appreciation for the product design—it was truly exceptional. Your efforts have been greatly valued, and I genuinely admire the quality of your work.

- Team Bioboost